Home Company LG Hausys Corporate Identity - LG Hausys America

Company

Creating human-friendly and eco-conscious living space

Corporate Identity - LG Hausys America

Symbol Mark

Download (PDF)

LG Symbol Mark

Meaning of the LG Symbol Mark

Global, Tomorrow, Energy, Humanity and Technology are the pillars that this corporation is founded on; with the capital letters L and G positioned inside a circle to center our ideals above all else, humanity. The symbol mark stands for our resolve to establish a lasting relationship with, and to achieve the highest satisfaction for our customers.

CI Download (JPG) CI Download (AI)

LG Hausys Symbol Mark Usage

The symbol mark should not be used alone.
Exceptions: employee badges, external billboard ads, other media with insufficient space, exposure is 50% less-contact LG for further instruction and assistance.

LG Hausys Symbol Mark Usage

Unacceptable symbol mark usage examples

Unacceptable symbol mark usage examples

Clear Space

Download (PDF)

Clear Space

Horizontal Signature Clear Space A

Clearly defined space is needed to establish the signature in a given composition.

Color System

Color System

Signature Product Name

Signature Product Name

Background Color Usage

Download (PDF)

Use the monotone symbol mark for negative image applications

  • LG Gray
  • Black
  • LG Red
  • Gold
  • Sliver

Unacceptable Usage Symbol Mark

Download (PDF)

Unacceptable Usage Symbol Mark

Business Card

Download (PDF)

Business Card

  • Agency Name
  • Product Name
  • LG Hausys Coporate Mark

Product Catalog Format

Download (PDF)

Product Catalog Format

  • Corporate Mark
  • Image 100%
  • Hausys Light Green Opacity 50%
  • Product Name
  • Graphic Motif : Consider the readability of the logo, delete the pattern

Billboard

Download (PDF)

Billboard

Exhibition Visual Standard Guideline

Download (PDF)

Exhibition Visual Standard Guideline

FACADE 1-A (Example)


TOP